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Archive for the ‘Industry News’ Category

Big win for FMS: NFL Sunday Night Football

Sep 5, 2008 Author: Lisa Larson-Kelley | Filed under: Flash Media Server, Industry News

Adobe announced yesterday that NFL has chosen Flash as their platform of choice to broadcast Sunday Night games. Dubbed Sunday Night Football Extra, they’ve developed a “rich, interactive environment that will include interactive extras such as alternative camera angles, picture-in-picture technology, in-game highlights, live statistics, and interactivity.” And, unlike the Olympics, will feature audio commentary, and even interaction with the announcers via a “live blog”. (Not sure if they mean live chat, here… which would be more compelling.)

For more info, see the official press release.

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  • NYVideo 2.0: Video of June Meetup

    Jun 26, 2008 Author: Lisa Larson-Kelley | Filed under: Industry News

    NYVideo 2.0 is a remarkably active and vibrant meetup group here in NYC that focuses on Video-centric startups and web companies. I unfortunately missed this month’s meeting, but luckily for me (and for you) they shot a video. This month’s star-studded list of presenters were:
    1. Visible Measures – Matt Cutler, VP Marketing & Analytics
    2. Hulu – Kevin McGurn, VP National Sales
    3. Boxee – Avner Ronen, Co-founder & CEO
    4. MediaMerx – Tejpaul Bhatia, Co-founder & CEO
    5. Move Networks – Bob Bryson, SVP, Sales & BD

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  • FlashBelt 2008: Wish you were here!

    Jun 9, 2008 Author: Lisa Larson-Kelley | Filed under: Industry News

    I’ve just arrived in Minneapolis, and taking in the first couple of sessions: First was an inspiring presentation on “emergence” with Jeremy Thorpe, and now Seb Lee-Delisle’s PaperVision3D session. Hurrah for intelligent agents, and 3-D cows! 🙂

    I had to head to the airport at 4am this morning, so I’m taking a nap break, but will be back for the afternoon sessions. Will check back in with an afternoon update.

    The turnout for FlashBelt this year is great, and the energy is high (as always!) If you are anywhere near Minnesota, you’ve gotta get over here!

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  • Flash Media Server 3 Released!

    Jan 25, 2008 Author: Lisa Larson-Kelley | Filed under: Announcements, Flash Media Server, Industry News

    Today’s the day… FMS3 is here! In response to market pressures and lots of feedback from the developer community, Adobe has broken FMS3 up into three different editions:

    Flash Media Interactive Server (FMIS) – $4500
    Featuring full functionality of FMS, with customizable server-side code, Origin-Edge configurations, access control APIs, redirection support, server-side video recording, distributed core processing, and more. FMIS is ideal for large-scale deployment, developing custom video and communication applications, or enhancing your live or on-demand streaming apps with interactive functionality. It features everything we are used to in FMS2, and more.

    Flash Media Streaming Server (FMSS) – $999
    FMSS is the most economical if you just want to stream and protect your video. It comes pre-configured with live and ondemand applications, or ‘services’ as they are now being called. These are non-customizable FMS applications that allow you to stream content, right out of the box. Everything you need to stream video is included, such as H.264 support, high performance, enhanced seeking, encrypted streaming, multiple bitrate, and advanced tracking and reporting.

    Flash Media Development Server (FMDS) – FREE
    Available for free, this edition allows you full server functionality for developing advanced streaming or social applications. (There is a capacity limit of 10 simultaneous inbound connections.) FMDS can even be used to leverage the new multi-point publish feature which allows you to create a live publishing point, inject metadata into the stream, then push the video up to a content delivery network! Did I mention it’s free?

    All three editions of FMS3 feature a wealth of new features such as:

    • New real-time encrypted communication channel (RTMPE Protocol)
    • Enhancements in content caching
    • Connection throttling
    • Stream data access (allows you to take snapshots from a stream)
    • Authorization plug-in API for stream security
    • Better quality of service for live streaming with data keyframes
    • Better DRM framework of encryption and access control
    • New File adapter API, allowing for remote content caching
    • New support for mobile streaming to Flash Lite 3
    • New AMF3 support to send complex data to clients
    • New IPv6 support
    • Complete support for legacy FMS2 applications
    • Easier to deploy, with new services, improved documentation, and pre-configuration
    • Significantly optimized server performance

    And best of all —

      So go download your FMDS (as soon as everyone else is done…) and try out the new features for yourself. I’d love to have your comments here about the new editions, and how they are working out for you.

    Second Day MAX News

    Oct 2, 2007 Author: Lisa Larson-Kelley | Filed under: Announcements, Industry News, Video News

    Share beta: Free Adobe service with 1GB of disk space; app for sharing files. Remembers who you shared your files with. Also “like flashpaper on steroids” letting you embed PDF content into webpages, etc. AS3 libraries also available to work with the service.

    Pacifica: Voice, messaging, presence into Flash and Flex apps. High quality voice. Real-time collaboration
    High Quality voice chat
    Text instant messaging
    NAT/Firewall Traversal
    Ajax, HTML, JS, Flex, Flash
    t/c video Chat
    PSTN Access — connect into telephone network
    Private beta starting this month, and hiring developers and quality engineers.
    Will be open to developers to build custom apps.

    CoCoMo: New version of Adobe Connect (Nigel Pegg)
    Client UI has been rewritten in Flex (was Flash MX)
    The worldwide hosted infrastructure will be opened to developers to access via Flex.
    API/components will be available, along with the foundation classes
    (Finally opening screensharing?) more in a few… battery’s dying!

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  • VP6 is dead! Long live VP6!

    Sep 27, 2007 Author: Lisa Larson-Kelley | Filed under: Industry News, Video News

    This morning saw another new development in the Flash codec story.

    On2 has announced support in their Flix encoder (and even more importantly, in Flash 9/Moviestar) for a new codec profile: VP6-S.

    From the press release:

    The new VP6-S video profile offers greater simplicity in the encoding and playback of high-resolution, full-screen video, thereby allowing high definition video to be streamed and played back within processor power limitations posed by the majority of personal computers. On2 will ship its flagship Flix Engine upgrade for VP6-S mid-October, concurrently with the Adobe Flash Player 9 update. The remaining Flix product line with VP6-S upgrades will ship during the fourth quarter of 2007.

    The target of this new codec profile is high-definition/high bitrate video on machines with slower processors. The original codec, VP6-E is still the recommended format for typical video with bitrates at or below 500Kbps.
    Flash video used to be simple… ‘Spark or VP6?’ No longer! Encoding is going to be a bigger and bigger issue with Flash video, as we get more choices, optimized for different deployments. This is great news, though, for audiences with slower, older machines. The Flash video experience is getting better and better for everyone!

    {grumble}Now I need to go update my MAX presentation on encoding for next week, again…{/grumble}

    !! UPDATE !!

    I just spoke with Mike Savello of On2 about the details of this announcement.

    Apparently, this new profile has been part of the Moviestar release from day one, but was overshadowed by the announcement of H.264 support.

    According to Mike, where the new codec shines is in high datarate video / slow CPU environments. The VP6-S profile is much less complex than the standard VP6-E currently in the Flash Player 8. The videos do not increase in filesize, nor do they decrease noticeably in quality, but they consume less CPU overhead on playback. On2 will have more specific benchmark data at their booth next week at MAX in Chicago.

    Chris Hock on the Future of Live Video

    Aug 31, 2007 Author: Lisa Larson-Kelley | Filed under: Flash Media Server, Industry News, Video News

    Chris Hock of AdobeBeet.tv’s Andy Plesser recently interviewed Chris Hock of Adobe about the momentum building around live video on the web. With the free tool Adobe Flash Media Encoder, alongside the Flash Media Server, more and more opportunities are opening up to easily deploy live video using Flash. From this interview, it seems that live streaming is a real focus for Adobe, so expect more developments in this area in the future.

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  • BIG NEWS: Flash to Support H.264!

    Aug 21, 2007 Author: Lisa Larson-Kelley | Filed under: Announcements, Flash Media Server, Industry News

    With one earth-shaking announcement, Adobe has changed the landscape of online video.

    Flash Player 9, Update 3 will support playback of H.264 encoded video in the following file formats:

    – .MP4

    – .M4A

    – .M4V

    – .3GP

    – .MOV

    It’s important to note that the video file must be encoded using the H.264 codec (FairPlay is not supported). All H.264 formats including Base, High, and High 10-bit streams will play.
    What does this mean for you? Well, depending on your application and the demands of your video projects, it could be business as usual — or it could be a whole new business model.

    Flash will continue to support both Sorenson Spark and On2VP6. Note that there are still reasons to use VP6; alpha channel video, for example. You also won’t be able to stream H.264 videos via Flash Media Server until a future version of FMS is released. Also, FLVs are built for fast-start streaming, where many H.264 videos are not. That being said, the benefits and opportunities that the new codec brings are huge.

    You can now re-purpose existing H.264 content, and play it back in the browser WITHOUT any other special plugins. This means that iTunes files (with all metadata) can be played back through Flash. Videos with karaoke tracks or multiple-language subtitles encoded in can be read and and displayed in Flash. All of this (and more) in the browser, without any special codec or plugin downloads.

    The big-picture benefits are clear: Adobe has given their customers what they’ve been clamoring for — a non-proprietary, standards-compliant video format. This gives them confidence that their often huge libraries of content are not held hostage by a single company and their player. It also gives us access to more encoding tools, a more flexible codec, and native hardware support.

    All of this, and less than 100kb added to the Player!

    There are two potential issues with this announcement that I’ll be keeping an eye on. One, there may be additional licensing required for H.264 video used for commercial content. The implications of this are not yet clear. The second is the assertion by Adobe that the Flash Player will not support playback of streams from non-Adobe H.264 servers. Though neither of these issues will likely become deal-breakers, they could prevent the industry from fully embracing the news.

    Watch this space for more details, and what the new codecs will mean for you. You can bet I’ll be keeping up with the latest developments!

    This update for Adobe Flash Player 9, code-named Moviestar will be available in beta later today on Adobe Labs. The full release is planned for later this fall.
    More info:

    What just happened to video on the web? — Tinic Uro, Adobe
    Flash Player Supports H.264 Video — Ryan Stewart, ZDNet
    Adobe Extends Web Video Leadership With H.264 Support — Yahoo News

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  • Harley Davidson Live — via Google

    Aug 8, 2007 Author: Lisa Larson-Kelley | Filed under: Flash Media Server, Industry News

    Harley fans have proven to be bandwidth hogs — forcing Google to expand their “unlimited bandwidth” to accommodate the live stream from this year’s festival in Sturgis. Harley-Davidson is offering a GoogleGadget that streams live video via Flash; from what I can tell, using origin-edge Flash Media Server setup through Akamai. Carmichael Lynch (Minneapolis, MN) is the agency; but it’s not clear if the development was done in-house.

    They are even streaming live video through banner ads on sites such as MSN, Yahoo, Univision and AOL for up to 10 hours a day. It’s great to see FMS being used for large-scale advertising efforts — leave it to Harley to have the cahones to do it! Bravo!

    More info at MediaPost (login required).

    Get your Harley GoogleGadget >> here <<.

    Flashbelt wrapup

    Jun 22, 2007 Author: Lisa Larson-Kelley | Filed under: Industry News, Resources

    Wow. Renee and I just returned from Minneapolis, where we were speaking at the Flashbelt conference. What an incredible event! A relatively small conference, with less than 500 attendees… and an all-star lineup of speakers. From Andre Michele to Josh Davis; from Jared Tarbell to Geoff Sterns. The feel of the conference was very open and friendly, with inspirational and informative dialog during and after sessions, and over drinks at the incredible after parties. The midwest knows how to do it up right.

    We gave two sessions: Renee and I presented “Flash Video: The Basics and Beyond!” and I presented “Flash Video Crash Course.” As promised, here are the examples and resources from the talks [BEYOND talk to come]. Thanks to all that attended!


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  • Lisa

    Adobe Community Professional Author, speaker, developer, geek, mom.

    Flash Video for Professionals book
    Our book, Flash Video for Professionals, is now shipping! This is the book we always wanted to have by our side when developing Flash Video applications. It takes a holistic approach -- from concept, to client interaction, to application architecture. With code examples in AS2 and AS3, you can get started right away (and ease your transition from one version to another). We cover all aspects of Flash video including encoding, using the components, creating your own custom players, filters and transitions, buffering issues, hosting choices, and more.
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